"Times are tough, people are losing their jobs. Turn on TV to find pundit telling you to be afraid. The world is divided, but who can you trust?" Joe Quesada leads off the press conference with this speech, of course this is a shorten version, but after this he follows it up with, "... but here is the good news, we are talking about the Marvel Universe", and then plays the following trailer.
So far it looks like Captain America, Hulk, Thor, Spider-man, Cyclops are a few that will take a major part in the event. At least these are most of the ones that have been in teaser posters.
"WHO ARE THE WORTHY?" is being thrown around, as in, who are going to be the leading characters of this event. We have Cap struggling with a crushed shield, and also Cyclops in a Magneto costume. Looks like a number of interesting things could happen.
Next big event will be an "extinction level event", a "world changer", but Marvel claims this with all of its events. Like Civil War, many things changed, but for a couple of months and things finally get back to just like they were before. I'm not sure how well I trust Marvel with big crossover events anymore. Not that I am saying DC is any better at the moment, but maybe a slightly better track record of recent (I did thoroughly enjoy Blackest Night).
Marvel loves to pull in the real world events into its books. Its one of the few that does more real world stuff all of the time. For example, Marvel always has the current US President as the actually President. As you heard with Quesada's opening speech, they are again pulling in events and feelings of the current world to throw into their books. It always sounds like a great idea when they do say it, but I haven't seen a good execution of it in awhile.
In Avengers #5 from a month or so ago, there was a scene were future Tony Stark is showing a map of time to current Tony Stark, and on this map is apparently a number of hints to Fear Itself, but also a number of other events for Marvel to use well into the future.
A very good question was asked during the conference, about "why does it look like Marvel is going back to its moody, dark, and death phase after just starting the Heroic Age which was supposed to get back to heroes acting like heroes?" The answer was pretty much, we want our heroes to feel like regular people, having to deal with the current problems of the day.
Come April, and the six following months (this pace never works for any company and there will definitely be a month or two space between a couple books), Marvel will be publishing Fear Itself for $3.99 with the first issue being around 45 pages. With all crossover events (mainly DC and Marvel), there will be a ton of tie in books for this event. Many of these books maybe interesting, but so many ties in make it difficult to follow the full story.
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